Thinking outside the box – How does a broadcaster evolve?

How does a broadcaster evolve to re-assert its mission and role for key audiences? How do you resist the pull of organisational orthodoxy? And when the question is “where next for the BBC?” Could the answer be Digbeth?

The BBC’s Creative Director, Will Saunders, shares what the BBC have in store for driving digital develop and production across television.

 

THINKING OUTSIDE THE BOX – HOW DOES A BROADCASTER EVOLVE? Will Saunders, BBC from Power to the Pixel on Vimeo.

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